"Vakhnina and Partners" attended Annual PTMG Conference in Rome in March 2019
Partners of "Vakhnina and Partners" participated in the Annual PTMG conference held in Rome in March 2019.
Pharmaceutical Trade Marks Group unites trademarks specialists working in pharmaceutical, medical, biochemical and biotechnological areas. Exchanging IP news, trends and experience is an important aspect of IP Conferences, and PTMG Conference in Rome allowed us to network with colleagues in IP and to get the most out of this great opportunity to meet with IP community in Pharmaceutical industry.
Trade marks are an important source of orientation for both patients and healthcare professionals in the pharmaceutical market, with its confusing multitude of products. Not only are they valuable marketing instruments of pharmaceutical companies, but they also help to avoid name related medication errors, thus increasing patient safety.
Founded in 1970, PTMG has been a success story ever since: over more than 4 decades a family-like group of specialized trade mark professionals, with a high representation from the pharmaceutical industry, has evolved. The initial ideas of our founders are still up to date, since the original challenges to create successful global pharmaceutical brands subsist to this day. New developments such as the digital revolution and the increased importance of regulatory aspects have led to additional challenges. PTMG today is a lively organisation bringing together a group of highly dedicated trade mark professionals with a lot of passion for, as well as experience in, the pharmaceutical field.